Convertkit Review: An In-depth Review on Features and Pricing

Convertkit Review – Email marketing is a cost-effective way to reach out to customers and keep them engaged. With the rise of email marketing tools, it can be overwhelming to choose the right one for your business. But fear not, as we’re here to introduce you to ConvertKit – an email marketing platform that offers features that can take your email campaigns to the next level. In this review, we’ll explore ConvertKit’s features, pricing, user interface, and customer support, so you can decide if it’s the right fit for your business. So, let’s dive in!

Features of ConvertKit

ConvertKit comes packed with features that help you manage your subscribers and create effective email campaigns. Here are the top features of ConvertKit:

Subscriber management

ConvertKit makes it easy to manage your subscribers, whether you have a few or a few thousand. You can add subscribers manually or import them in bulk from other platforms. ConvertKit also allows you to segment your subscribers based on their interests and behaviors, so you can send targeted emails that resonate with them.

Email automation

With ConvertKit, you can automate your email campaigns, saving you time and effort. You can create sequences of emails that are triggered by specific actions, such as signing up for your newsletter or making a purchase. ConvertKit’s automation features allow you to send personalized emails that feel like they were written just for your subscribers.

Customizable sign-up forms

ConvertKit provides customizable sign-up forms that can be embedded on your website or landing pages. You can customize the form fields, colors, and design to match your branding. ConvertKit also offers pre-designed templates that you can use to create a professional-looking form in minutes.

Tagging and segmenting subscribers

ConvertKit allows you to tag and segment your subscribers based on their interests and behaviors. This makes it easy to send targeted emails that resonate with your subscribers and increase engagement. You can also use tags to automate your email campaigns and ensure that your subscribers receive the right emails at the right time.

Landing pages

ConvertKit offers a landing page builder that allows you to create beautiful landing pages without any coding skills. You can choose from a variety of templates, customize the design, and add your own content. ConvertKit’s landing pages are designed to convert, so you can use them to promote your products, services, or events.

Read more: 

1. Glockapps Review

How to use Convertkit?

To use ConvertKit, you will need to create an account and log in to the platform. Once you have done this, you can start setting up your email campaigns by following these steps:

Import your subscribers

If you already have a list of subscribers, you can import them into ConvertKit. You can also add subscribers manually or allow them to sign up through customizable sign-up forms.

Create a sequence

A sequence is a series of emails that are sent to subscribers automatically based on specific triggers, such as signing up for your newsletter or making a purchase. You can create a sequence by using ConvertKit’s drag-and-drop editor, which allows you to customize the content and timing of each email.

Design your emails

ConvertKit offers a variety of email templates and design options to choose from. You can customize the look and feel of your emails to match your brand and create a consistent experience for your subscribers.

Segment your subscribers

ConvertKit allows you to segment your subscribers based on their interests and behaviors, so you can send targeted emails that resonate with them. This can improve engagement and drive better results.

Monitor your performance

ConvertKit provides analytics and reporting tools that allow you to track the performance of your email campaigns. You can see metrics such as open rates, click-through rates, and conversion rates, and use this information to refine your campaigns and improve your results.

User interface and ease of use

One of the key factors to consider when choosing an email marketing tool is its user interface and ease of use. Here’s how ConvertKit fares in this regard:

Dashboard

ConvertKit’s dashboard is intuitive and user-friendly. It provides a quick overview of your subscribers, email campaigns, and automation sequences. You can easily navigate to different sections of the platform from the dashboard, making it easy to manage your email campaigns.

Navigation

ConvertKit’s navigation is straightforward and easy to understand. You can access different sections of the platform, such as subscribers, forms, sequences, and automation rules, from the main menu. ConvertKit also provides a search function that allows you to quickly find what you’re looking for.

Customization

ConvertKit allows you to customize your email campaigns, forms, and landing pages to match your branding. You can choose from a variety of templates and customize the colors, fonts, and design elements. ConvertKit also allows you to add your own CSS code if you want to make more advanced customizations.

Overall, ConvertKit’s user interface is clean, modern, and easy to use. It’s designed with the user in mind, making it easy for beginners and experienced users alike to create effective email campaigns.

ConvertKit review: The pros and cons

Like any email marketing tool, ConvertKit has its strengths and weaknesses. Here are the pros and cons of using ConvertKit:

Advantages

1. Easy to use: ConvertKit’s user interface is intuitive and user-friendly, making it easy for anyone to create and manage effective email campaigns.
2. Powerful automation features: ConvertKit’s automation features allow you to create sequences of emails that are triggered by specific actions, such as signing up for your newsletter or making a purchase. This saves you time and effort and ensures that your subscribers receive the right emails at the right time.
3. Targeted email campaigns: ConvertKit allows you to segment your subscribers based on their interests and behaviors, so you can send targeted emails that resonate with them. This leads to higher engagement and better results.

Disadvantages

1. Limited customization options: While ConvertKit does offer some customization options, they are limited compared to other best email marketing tools. This may be a concern for businesses that want to create highly customized email campaigns.
2. Higher pricing compared to other tools: ConvertKit’s pricing is higher compared to other email marketing tools. This may be a concern for businesses on a tight budget.

Though it is a powerful email marketing tool with many advantages. However, businesses should also consider its limitations and pricing when deciding if it’s the right fit for their needs.

ConvertKit review on other platforms

Michelle G.: Great experience overall. My sales are better because I can be super specific with who I’m emailing, based on their interests (links they’ve clicked, courses they’re already enrolled in, etc.).

Amber Rose M.: The metrics feature is amazing – you always know if your emails were received well from your subscribers. I love the ability to have a series, to test your headlines, and to understand the analytics.

Besides, ConvertKit also receives bad feedback, such as

Amy F. said I’ve asked for a manager and the people on the chat just ignore that. There’s no phone number to call.

ConvertKit alternatives

There are several email marketing tools that offer similar features and benefits to ConvertKit. Here are some popular ConvertKit alternatives:

1. Mailchimp: Mailchimp is a widely used email marketing tool that offers features such as email automation, landing pages, and subscriber management. It also provides a free plan for businesses that are just starting out.
2. Aweber: Aweber is another popular email marketing tool that offers features such as automation, segmentation, and analytics. It also provides a drag-and-drop editor for creating email templates.
3. GetResponse: GetResponse is an all-in-one marketing platform that offers features such as email marketing, landing pages, and webinars. It also provides a drag-and-drop editor for creating email templates.
4. ActiveCampaign: ActiveCampaign is a marketing automation tool that offers features such as email marketing, CRM, and automation workflows. It also provides integrations with popular tools such as Salesforce and Shopify.
5. Drip: Drip is an email marketing tool that offers features such as automation, segmentation, and personalization. It also provides integrations with popular ecommerce platforms such as Shopify and WooCommerce.

Conclusion

After reviewing the features, user interface, pricing, and customer support of ConvertKit, here’s what we can conclude:

ConvertKit is a powerful email marketing tool that provides targeted email campaigns, automation features, and an easy-to-use interface. While it may have limited customization options and higher pricing compared to other tools, its strengths make it a top choice for businesses that prioritize efficiency and targeted messaging.

Based on our ConvertKit review, we recommend it for businesses that want to create targeted and effective email campaigns with ease. Its automation features and user-friendly interface make it a top choice for businesses of all sizes.

Overall, ConvertKit is a reliable and effective email marketing tool that offers a range of features and benefits. Whether you’re a beginner or an experienced user, ConvertKit can help you create and manage successful email campaigns.